Sweetwaters Coffee & Tea

Sweetwaters Coffee & Tea is a franchised coffeehouse (originating in Ann Arbor, Michigan) that celebrates classic café fare alongside globally influenced coffees and teas in an environment that is both classic and friendly.

I communicate remotely with the Director of Marketing, Owner & Marketing Team to carry out a variety of daily design/weekly projects. Generally I am given general specifications for each project (sizing, whether it’s for web or print, and copy) and provide back finished options for review. This includes online Google Adwords ads, in-store signage, print advertisements and flyers, e-mail graphics, brochures (such as the Brand Guidelines), photo editing and web assets. 

With over 40 locations currently in operation, I help manage, organize and change assets as needed for each individual location. This includes location specific pricing on their menu boards (drive thru, digital & interior), location specific offers and flyers, and other various design requests. Once files are ready for print, I also am responsible for making sure all the assets are included and properly formatted for production.